Architecture | Industrial Design | Urban Infill and Revitalization | New Construction

Louisville, Kentucky

This 1100-SF structure allowed Rabbit Hole Distillery to expand its production of award-winning bourbon by accommodating three new 12,000-gallon fermentation tanks adjacent to the main distillery. Before its colored façade, the structure is wrapped in a perforated champagne-metallic skin to create a duo-tone effect. At night, the metallic skin is lit from behind and the building appears as a lantern for pedestrians. By day, it becomes a kiosk-like structure, greeting visitors from the Market Street Greenway entrance and contributing to the revitalization of the city's historic Nanny Goat Strut Alley.             

Credits

Architecture and Interior Design: Doug Pierson, AIA, and Youn Choi, pod architecture + design

Commercial Architecture and Master Planning | Experiential Graphics | Distillery Design | New Construction and Adaptive Re-Use

Louisville, Kentucky : Completed 2018

“We could not be more impressed with this facility that you’ve built here. It’s absolutely a modern monument to our legendary industry.”~  Kentucky Distillers’ Association President Eric Gregory

AWARDS

• 2019 Kentucky AIA Award Winner

• 2018 Grand Award Winner, Metal Construction News' 2018 awards program

PUBLICATIONS

• World-Architects.com, March 2021, "US Building of the Week"

• Metal Construction News, Nov. 2018: “Dynamic Distillery – “The Rabbit Hole Distillery Takes the Grand Award”

• Louisville Business First, Aug. 3, 2018: “Rabbit Hole Distillery Opens for Public Tours”

• Distillery Trail, August 10, 2018: "Rabbit Hole Distillery Has Just Opened Up Its Urban Bourbon Cathedral to the Public"

• Leo Weekly, May 7, 2018: “Rabbit Hole, Nulu’s newest distillery, is like Willy Wonka’s factory for the 21-plus crowd”

• Wine Enthusiast, April 6, 2018: “Meet the Psychoanalyst-Turned-Distiller Behind Rabbit Hole Bourbon”

• Nightclub & Bar, Jan. 9, 2018: “Falling down the Rabbit Hole to modernize bourbon”

Project Description

Into an industry and a city steeped in traditions, the client introduced Rabbit Hole Distillery, a modern, metal-clad, 55,000-SF spirits distillery designed for transparency and sustainability and based upon a “form follows process” concept: Form and floor plan took shape in direct response to the bourbon production process, establishing an illuminating path for public tours and showcasing the 48-foot-tall copper still. The building is composed of glass, metal, and blackened wood louvers. The louvers identify the transparent manufacturing atrium where the bourbon is produced. A wood-enclosed courtyard and large lenticular sign define the main entrance. The glass walled “Overlook” events space and balcony crown the distillery and conclude tours.  

Credits

Architecture and Interior Design: pod architecture + design Douglas Pierson, design principal and project manager Youn Choi, design principal

Signage, Wayfinding and Building Graphics: pod architecture + design, PLLC

Photography: pod architecture + design; Rabbit Hole Distilling, PLLC ; Gretchen Bell photography, done by Steve Grider, Cindy Barclay, Prodigy Construction

Residential Architecture and Interior Design | New Construction, Modern Sustainable Mountain houses

Farside Drive, Flat Rock, North Carolina

Architecture and Interior Design | Residential Design, Single Family | Renovation

Mulholland Drive

Completed: 2012

Architecture, Interior Design | Remodeling | Hospitality Design

Portland, KY

Project Description

A modern motel will reflect the region's pre-historic period. Erosion of the Ohio River on limestone rock shelves dates back 386 million years to the geologic Devonian Period. The erosion created a series of rapids in this mostly blue-color Louisville suburb, where geologists and residents have discovered an abundance of fossils from the period. The motel’s owners named their venture "The Devonian” and abstract forms in the fossils will establish tectonic geometrics in the renovation.  Redefined, the motel will offer small, private rooms for guests and large open spaces for the community and guests to use -- for life in the time of Covid and beyond.    

Credits

Architecture and Interior Design: Doug Pierson, AIA, and Youn Choi, pod architecture + design

Architecture | New Construction | Residential - Single Family

Carrboro, North Carolina : completion 2022

AWARDS  

Carrboro Hillside House Receives a 2022 Matsumoto Prize

PUBLICATIONS

GREEN BUILDING & DESIGN, November 17, 2021 : “How Hillside House Thrives in the Face of Challenging Terrain”

INHABITAT.COM, October 21, 2021 : “Carrboro Hillside House looks like a giant black snake.”

DURHAM MAGAZINE, May 7, 2020 : “How We Live Now – Personal Experiences During Quarantine”

Chapel Hill Magazine January /February, 2021 : Labor of Love

THE WALL STREET JOURNAL: “For These Unique Homes, Being the Odd One Out Has Its Ups and Downs” 2020

Project Description

This 2200-square-foot, three-level house perches upon a problematic 1.2-acre site: Within a preserved wooded area adjacent to a flood plain and creek setback, the buildable area came with a steep hillside and dense forest coverage. The solution: Let the land suggest a modern, minimal form, initiating a regenerative architecture inseparable from its site and place. Clean lines, clear volumes, and high-performance materials (black corrugated metal, thermal glass, and polished concrete block), complement the form. Inside, the open floor plan follows the exterior’s formal journey. Pines felled from the building area were milled locally and returned to wrap the core interior mass, winding in tandem with the exterior, touching every room.   

Credits

Architecture & Interiors: Doug Pierson, AIA, and Youn Choi, pod architecture + design, Carrboro, NC

Photography: pod architecture + design, Allen Weiss & Cornel Watson for Chapel Hill Magazine

Commercial Architecture | Distillery Design | Adaptive Re-Use and New Construction

Brooklyn, New York

Project Description

The conceptual design for this artisanal bourbon distillery is a thoughtful, modernist approach to the adaptive re-use of a post-Civil War waterfront warehouse with 29” thick structural masonry walls. The design divides 15,000 square feet of raw space between three categories: Process, Exhibit, and Artifact, an organizational methodology based on usage between workers and visitors within an old warehouse. “Process” contains bourbon processing and industrial systems. “Exhibit” is flexible experiential spaces that includes a tasting room, a bar, informal event space, and tours. “Artifact,” the textural brick enclosure, surrounds both. The divisions between the “Process” and “Exhibit” volumes are expressive veils exploring light and transparency.  

Residential Architecture and Interior Design | Single-Family House | New Construction

Venice Beach, California : Completed 2012

The Argonaut (Title: “Designing Up” Venice as architectural laboratory - 04/24/14)

The New York Times (Title: Venice Garden & Home Tour - 04/24/14)

Cooking Light (Title: Small Space Big Ideas -09/14)

California Home + Design Magazine (Title: “One If By Land” - 08/13/13 - Fall 2013)

AIA Los Angeles Home Tour - 04/01/12

Project Description

To build this modern three-bedroom, two-and-a-half bath beach house on a 700-SF lot, spatial needs were stacked vertically, starting with a garage and private garden at ground level. The open kitchen/living/dining space occupies the second level with bedrooms on the third. Each level has windows on all sides for natural light and ventilation. Clear hierarchies in building materials, a sloping trapezoidal roof, open staircases that connect the levels, and custom-designed, multi-functional built-in furniture combine to create a compact, ultra-energy-efficient, economical home suited to its small site yet distinctive from the crush of other houses and detached garages around it. 

Credits

Architecture, Interior Design: Doug Pierson, AIA, LEED AP, BD+C, and Youn Choi

Photography:  Youn Choi

Commercial/Industrial Architecture and Master Planning | Distillery Design | New Construction

Conceptual Design

Oldham County, Kentucky

Project Description

This environmentally sustainable mid-sized distillery was designed for a 140-acre site outside Louisville that is remarkable for its rolling grasslands. The modern architectural concept suggests an elegant, two-building composition linked by physical representations of various elements of the distilling process. In form and footprint, the concept steps lightly on the grasslands with the main building even hovering above it to avoid disturbing a sharp dip in the landscape. Estimated at $20-25 million, the distillery would produce Kentucky Straight Bourbon and Straight Rye whiskeys.

Commercial Architecture | Distillery Design | Adaptive Re-Use and New Construction

Durham, North Carolina

Project Description

For a new craft distillery in downtown Durham, pod a+d recycled a ca. 1930 one-story, brick industrial structure originally used as a tobacco packing house and warehouse. The architectural idea focuses on the entry, a bar, and how visitors experience the distillery. Inside the 3400-square foot building, a custom-designed, multi-functional "furniture bar" accommodates a host of distillery needs: tasting, retail displays, bottle sales, and casual seating. The bar also creates a visual and physical separation between guests and the production process. Aesthetically, the textural contrast between the clean lines and smooth wood of the furniture bar and the unrefined nature of the old brick building is part of Liberty & Plenty’s appeal

Credits

Architecture and Interior Design: Doug Pierson, AIA, and Youn Choi, pod architecture + design

Photography: pod architecture + design; TREY THOMAS PHOTOGRAPHY

Commercial Architecture | Wine Shop and Tasting Room Design | Adaptive Re-Use and New Construction 

712 Market Street, Southern Village, Chapel Hill, North Carolina 

Client/Owner: Paula de Pano

Project Description

The client, a celebrated sommelier, wanted her new 1550-square-foot wine shop to be connected to its place (terroir), where people linger over wines and artisanal treats, and wine tastings and educational classes are social events. She wanted the physical space to provide a warm, welcoming experience for all customers, regardless of their wine expertise, with accessible displays in a bright, capacious setting.

The plan retains the raw core and shell of the surrounding building while introducing a delicate display space that invites curiosity and immersion. The design includes an inviting patio on the sidewalk with open-air service from inside via a garage door-style window. The abundance of glass at the front allows natural light to penetrate the interior while maintaining connectivity with the shopping center (a sense of place). Inside, minimal wood display units rise along the outer walls. And at the center of this clean, clear space -- devoid of marketing clutter -- a large, communal table seats 20 for tastings, educational events, and casual conversation.

Credits : Architecture and Interior Design: pod architecture + design

Douglas Pierson: design principal and project manager, Youn Choi : design principal

Photography: pod architecture + design; Daniel Turbert Photography

Commercial Architecture and Interior Design | Arts and Mixed-Use | Adaptive Re-use

Louisville, Kentucky

Completed: 2009 Louisville, Kentucky thegreenbuilding.net

AWARDS

The Louisville Downtown Management District’s 2008 Cornerstone Award for “significant contribution to the revitalization of downtown Louisville.”

Kentucky Small Business Air Quality Stewardship Award 2008

LEED Platinum Certification

U.S. Green Building Council Award, 2009

First LEED Platinum project in Louisville

First LEED certified adaptive re-use project in Kentucky

Excellence in Design Award Finalist

Environmental Design & Construction Award, 2009

Best New Green Project in the Midwest

Real Estate & Construction Review Award, 2010

Environmental Pacesetter Award

The Kentucky Department for Environmental Protection Award, 2011

Project Description

The 14,500 SF Green Building is a beacon for the arts in downtown Louisville and has been the catalyst for revitalizing the long-distressed and nearly forgotten East Market district. As a modern, award-winning architectural project, it is a flagship for authentic sustainable urban commercial design and construction, embracing every principle of environmental stewardship including, but not limited to:

• preserving and adaptively re-using a 110-year-old former dry goods store,

• relying on local vendors and suppliers,

• using locally available and/or recycled materials wherever possible,

• creating non-CO2 energy via 81 solar arrays,

• conserving energy and natural resources and reducing the building’s carbon footprint by utilizing a geothermal heating and cooling system supplemented by an 1100-gallon ice storage system,

• practicing sustainable water management with an extensive rain-water collection and distribution system along with a “green” roof, and by utilizing a special control system to meter the HVAC system, water usage, and energy performance.

To fulfill its purpose as an arts and community center, the Green Building’s architectural core features a dramatic 40-foot-high lobby filled with natural light from a glass “spine” overhead. The main gallery houses a movie-screening room and a monthly rotating gallery. An outdoor courtyard doubles as warm-weather events space. And a street-side café invites the city at large to enjoy the building. A separate entrance leads visitors along an interior “street” to the three-story-clear lobby. Consequently, the Green Building is one of the city’s favorite destinations for cultural, political, and community gatherings.

Credits

Architecture and Interior Design:

Douglas Pierson (as partner with (fer) studio)

Matt Margarine, Daren Chen,

Photography:  Ted Wathen, Quadrant Studios

Commercial Architecture and Interior Design | Hotel/Hospitality | Renovation/Addition

Beverly Hills, California

Ongoing renovation in phases, 2009 – 2017, 2018, 2022

PUBLICATION

The New York Times - 03/30/08

Los Angeles Times - 03/02/08

Los Angeles Times - 01/31/08

Vanity Fair - 11/06/07

Los Angeles Times - 07/19/07

Guardian UK Project: Thompson Beverly Hills Hotel - 10/03/09

Causal Living Magazine - 05/01/09

944 Magazine - 03/18/08

Project Description

The project called for completely renovating the interior and exterior of the 92,000 SF Sixty Beverly Hills Hotel and restaurant and adding two new outdoor levels. By deconstructing the ca.1960s building to its brutalist concrete and plaster shell, a new third-floor parking level provides a visual void/dividing line that reveals the hierarchical order of spaces: The restaurant, the business center and other public spaces anchor the building to the street while guest rooms inhabit a five-story “floating box” above the third-floor void. A new rooftop bar and lounge on one level and an upper deck pool and cabana on the other complete the transformation that blends the sophisticated cool of late ‘70s/’80s architecture with the casual chic of California modernism. The only one of its kind, the rooftop is completely surrounded by 12 feet high frameless glass for panoramic views of downtown LA and the Hollywood Hills.

Credits

Douglas Pierson, pod architecture + design and as partner with (fer) studio, Jennifer Kim (2008), Elmer Barco (2016), Linda Fu (2016)

Photography: Skott Snider, pod a+d

Architecture and Master Planning | Residential Health Care | Community Center

Inglewood, California

Conceptual Design

Project Description

At pod a+d, senior living facilities are not a cookie-cutter typology. For the Inglewood Seniors’ Center, we suggested a new, holistic typology by assimilating three design ideas with proven benefits for seniors’ health and wellness: Green Space, Universal Design, and Community Engagement.

Our proposal for making maximum use of the city’s 33,300-square-foot site calls for a two-story structure that balances built spaces with open-air green/garden spaces, assuring that every interior space enjoys natural lighting and a visual or physical connection to a garden. We integrated these green spaces vertically into the design and replaced the physical center of the structure with a two-story-clear atrium.

To make the Center fully accessible, we embraced Universal Design as integral to the core architecture rather than code compliance. To wit: The two-story structure functions like a gradually ramping garden in which indoor, outdoor, and accessibility elements intermingle almost imperceptibly.

The many well-documented benefits that the elderly, other adults, and young people alike experience when they interact inspired the large, open, park-like entry to the Center right on the corner. Like a welcoming “front porch,” this design element is key to community engagement. Here, residents and staff could easily meet and mingle with the neighborhood folks and make a positive impact on the community.

Credits

Design and Architecture:

Douglas Pierson, (as Partner with (fer) studio, LLP), Youn Choi 

Renderings:  Youn Choi

Architecture and Interior Design | Restaurant/Bar | Renovation/Addition

Beverly Hills, California

Conceptual Design

Project Description

The architectural concept for RIN (translation: full circle) Restaurant addresses canyon-like space between two existing structures in Beverly Hills. The Brutalist 1950s concrete structure there is deconstructed to reveal light-weight cantilevered steel and glass elements. On the ground floor, an open-air garden/lobby greets guests and anchors the restaurant to the streetscape. Guests would then ascend to an outdoor roof garden on the mezzanine level before ascending higher to the intricately arranged dining level. Programmatically, this upper floor includes three separate kitchens and four dining areas. The minimalist architecture and interior design reflect the centuries-old tradition of fine craftsmanship and elegant simplicity with indoor and outdoor environments melding seamlessly into each other.

Credits

Architecture and Interior Design: 

Douglas Pierson (as partner with (fer) studio)

Chris Faulhammer, David Turner

Commercial Architecture and Interior Design | Retail | Renovation

Hollywood, California.

Completed 2007 (gift shop), 2013 (Rooms Renovation)

Architect of Record 2013, Interior Design Magazine (2007)

Project Description

Inside the Roosevelt Hotel on the iconic Walk of Fame, a 300 SF mezzanine alcove became a jewel box-like environment for a high-end boutique by capturing Hollywood’s mélange of extravagance, glamor, and humor. The arched top of a huge window on the hotel’s façade became a dramatic backdrop and display wall that allows sunlight to stream into the small space. The design juxtaposes the huge arch and a ponderous concrete beam overhead with such luxe materials as lacquered maple paneling and “floating” glass display shelving. A sliding jewelry vitrine projects beyond the space to lure hotel guests and visitors in the lobby up to the boutique.

Credits

Douglas Pierson (as partner with (fer) studio)

Daniel Cisneros, Linda Fu

Interior Design (2013):  Yabu Pushelburg

Photography and Renderings:  Douglas Pierson, Youn Choi, Daniel Cisneros

Architecture | Academic Design | New Construction and Adaptive Re-Use

Goshen, KY

Completed:  2014

PUBLICATION WAVE 3 – NBC (East Northeast Louisville) (Title:” Demolition Begins on St. Francis School” - 05/21/13)

Courier Journal - 03/04/09

Education Design Network - 02/17/09

Courier Journal - 02/15/09

Business First - 11/21/08

Project Description

The school needed a new facility to house a combination gymnasium and performing arts center that would embrace the school’s environmental and educational values. The design provides an indoor/outdoor theatre and multi-purpose indoor/outdoor athletics space. Weather permitting, the east wall of the gym opens up to a canopied courtyard. The courtyard is the bridge between the indoor facility, the outdoor facility, and the campus beyond. For natural, diffuse light, the bright red metal walls “peel up” to allow indirect light inside. The building also serves as an educational tool for environmental sustainability. Students can see the open connection to the outdoors coupled with a roof exhaust system to provide a convective cooling effect. They know the building is made of sustainable materials and utilizes integrated ventilation, and that the campus has zero storm water run-off. They see how rarely the interior needs artificial lighting by day. And they know that their new dual-purpose building surpasses Americans with Disabilities Act compliances.

Credits

Design and Architecture:

Douglas Pierson (as Partner with (fer) studio, LLP), Youn Choi

Justin Williams, project architect

Photography:  Ted Wathen, Quadrant Studio, Youn Choi

Architecture and Master Planning | New Construction and Adaptive Re-use

Clark County, Indiana

Unbuilt to date

PUBLICATION The Courier, April 6 2008: Green arts center’s design has power

Ceramics, December 1 2007: Ohio Valley Creative Energy: Turning Trash to Treasure

Project Description

A grassroots non-profit organization intends to make pursuing the fire arts (ceramics, metal, glass) affordable by providing artists with a “green” complex of studios that will use energy from methane gas emitted by the nearby Clark-Floyd Landfill to run kilns and foundry. The project scope includes designing all the new structures in the complex and adaptively re-using a 100-year-old farmhouse. The site design will emphasize the path of energy from landfill to kilns and foundry, anchored by a source pipe of excess methane at the beginning and an energy “silo” at the end. An existing pond will cool and recycle wastewater. Along with engaging the public with the fire arts, the complex will be a destination for anyone interested in the interrelated nature of green engineering and sustainable architecture and construction.

Credits

Architecture: Douglas Pierson as partner with (fer) studio

Darren Chen, Clemente Macias, Chris Faulhammer

Architecture, Interior Design | Restaurant/Bar | Adaptive Re-Use

West Hollywood, California

Completed: 2015

AWARDS

AIA LA Restaurant Design Award Finalist

PUBLICATION

Los Angeles Times | Food (Title: “Johnathan Gold Restaurant Review: Connie & Ted’s in West Hollywood” - 08/22/13)

Los Angeles Times (Title: “Construction to Start Soon on Connie & Ted’s” Daily Dish - 05/03/12)

LA Weekly (Title: “10 Best Seafood Restaurants in Los Angeles” - 03/29/13)

LA Weekly (Title: “Best of LA: 10 Best Seafood Restaurants in Los Angeles” - 03/29/12)

Departures (Title: “Where to Eat and Drink In The New Year” - 01/04/13)

Form Magazine (Title: “Bringing a Dash of New England to West Hollywood” - 09/25/13)

Food & Wine (Blog) (Title: “2013 Restaurant Preview: Biggest Trends, Openings and Recipes” - 01/01/13)

Curbed LA (Title: “WEHO’s Futuristic Seafood Shack, Rao’s Finds Hollywood Location” - 02/21/13)

WEHOville (Title: “Connie and Ted’s: Should You Believe the Hype?” - 06/24/13)

Visit West Hollywood (Title: “Connie and Ted’s Opens with a Big Splash” - 06/11/13)

WEHOville (Title: “Check Out the Crazy Canopy at Connie & Ted’s” - 02/21/13)

Project Description

Connie and Ted's is a 6,000 SF modern adaptive re-use restaurant and bar. The award-winning sustainable project emanates causal fresh seafood by employing abstract nautical references from its architectural core. Cabinets are built from the same joinery and wood finishes you’d find in a Chris-Craft boat. The arching canopy at the entry mimics the gentle curve of a whale’s tale, and glowing “crab trap” light fixtures illuminate the path to the porch. Rather than inundate the visitor with predictable seafaring images, Connie and Ted’s lures the visitor into a duel sense of place and metaphor, providing the visitor with an immersive experience, but never overwhelming--both fitting and unique for its West Hollywood home.

Credits

Douglas Pierson (as partner with (fer) studio)

Justin Williams, Linda Fu

Photography: Noe Montes, pod a+d

Commercial Architecture | Distillery Design | Adaptive Re-Use

Inglewood, CA

Completed: 2014

Project Description

When home-brewer Lynne Weaver had produced an excellent beer, she knew it was time to launch a real craft brewery with her own tasting room. She also knew her very limited budget was going to be a real challenge. She found a 12,000-square-foot, slate-gray storage warehouse with a towering grain silo in Inglewood that could accommodate brewery and tasting room. Then she found an intrepid architect -- Doug Pierson, AIA -- who could develop a minimalist strategy to accommodate Weaver's budget, the brewery's spatial and functional needs, and meet all permitting requirements. Key to the strategy is the use of the warehouse's loading dock for indoor/outdoor seating. The large roll-up door there remains open to reveal all aspects of Weaver's enterprise -- from brewing to serving to drinking -- in an open, immersive, and unvarnished environment.

Three Weavers Brewery is a welcome addition to Inglewood, a city adjacent to Los Angeles with its own diverse identity. Its sensible design allows the social spot to integrate into the core of the community without relying on gentrification.

Architecture and Interior Design | Residential Design, Single Family | Renovation/Addition

Hollywood Hills, Los Angeles

Completed:  2011

Client/Owner:  Withheld

Contemporist (Title: West Hollywood Residence by Doug Pierson - 09/14/10)

Los Angeles Times (Title: In West Hollywood, a Hillside Home with an Asian Vibe - 09/13/10)

World Interior Design (Title: “West Hollywood Residence” - 06/01/12)

Ocean Drive Magazine (Title: “Asia in Hollywood” - 04/12/12)

Chic Tip (Title: Inspiration: 10 Gorgeous Designs for Your Fireplace Wall - 03/24/11)

Architects & Artisans (Title: A Balinese Home in West Hollywood - 09/20/10)

Project Description

This residential project involved an extensive remodeling of the exterior and interior of an 1800-square-foot, two-story, two-bedroom house in West Hollywood built in the 1980s. It also called for 2700 square feet of new construction to add an elegant master suite -- completely inset in jade, from the floors all the way to the tub -- a new full and half-bath, a media room, and an office. To take advantage of spectacular views and natural light, we reoriented the house to the west, overlooking the pool area, and created multiple opportunities for indoor and outdoor living spaces to merge. To satisfy the owner’s desire for the “new” house to embrace both an Asian expression and a modern aesthetic, we specified rich, natural materials inside and out, including red mangaris exterior cladding and 100-year-old reclaimed teak, along with glass and blackened steel for the “floating staircase” inside.

Credits

Design and Architecture: Douglas Pierson, (as Partner with (fer) studio, LLP)

Photography:  Jim Pease Photography

Architecture and Interior Design | Restaurant and Bar | New Construction

Louisville, KY

Unbuilt to Date

Project Description

Located outside Rabbit Hole Distillery, the restaurant will include two bars – one in the front, another in the back -- and will connect to the distillery through a long outdoor courtyard. Metal screening used on the exterior will complement the metal-clad distillery while the form will establish a clear identity for the restaurant/bar. Exterior materials will also include board-formed concrete, tile, and wood. A tree-filled, double-height volume will define Little Victory Bar’s front entry from Market Street. A single-story volume with tile cladding will be “the hearth” and house a double-loaded kitchen serving both the front and back.

Credits

Design and Architecture:  pod architecture + design

Douglas Pierson, Design Principal and Project Manager

Youn Choi, Barobora Ngaboyamahina

Design Collaborators and Interiors:  Aamp Studio

Architecture and Master Planning | Interior Design | Mixed-Use | New Construction

Portland neighborhood, Louisville, Kentucky

Conceptual Design

Client/Owner:  Gill Holland, The Group Entertainment LLC

PUBLICATION

The Courier (Title: Portland Ave Shotgun House - 11/05/14)

Architects Newspaper (Title: Portland Project - 06/08/14)

Project Description

The project called for a modern, mixed-use (retail and residential) development concept for a six-acre site in historic “Portland,” a family-friendly neighborhood near downtown Louisville. To maintain contextual continuity with the neighborhood’s past and an authentic sense of place, the architecture draws inspiration from the district’s collection of old “shotgun houses.” An open-air stair in the middle of the structure connects lower-level retail spaces and upper-level residences. With environmental sustainability as another key goal, the concept suggests using existing prefab structures, put together on an assembly line, to form the building. This would make construction quick, “green,” and much less expensive than standard construction.

Credits

Architecture and Interior Design:  (fer) studio, LLP

Douglas Pierson (as partner with (fer) studio), Youn Choi, Richard Solis

Urban Master Planning | Commercial Mixed-Use

Inglewood, California

Conceptual Design

PUBLICATION & EXHIBITION

Ever Built Los Angeles Exhibit, July 12 2013: Architecture + Design Museum on 6032 Wilshire Blvd.

MP Chronicle, May 06 2013

TreeHugger, March 31 2011: Ex-Gehry Architects Devise Eco-Powered Vision for Inglewood, CA

Inhabitat, March 31 2011: Unveils a Green Vision for Downtown Inglewood, California

ArchDaily, March 29 2011: Masterplan for the City of Inglewood

Architects Newspaper, March 25 2011: Visionary Update in Inglewood

LA Weekly, March 24 2011: Hooray for Inglewood!

LA Times, November 5 2011: Open Studios blossoms with promise

Design Concept:

The project’s goals were: (1) to establish a regional identity, (2) to identify opportunities for cultural and commercial mixed-use developments, and (3) to create new transportation links. Together, these elements would become catalysts for future environmentally-aligned development of the city at large. To meet these goals, this master plan proposes Polycultural Ecology as a tool for sustainable development: Transit, civic, commercial, and residential zones, and public and private spaces would be intermixed, or “cross-pollinated,” to share benefits with each other. The result would be a stronger, more sustainable, and more stable hub with a strong identity.

Credits

Design and Architecture: 

Douglas Pierson, as Design Principal at (fer) studio, LLP

Elmer Barco, Richard Solis, Linda Fu

Architecture | Hospitality/Hotel | New Construction and Addition

Los Angeles, CA

Conceptual Design

Project Description

This 20,000-square-foot project proposes an elegant outdoor pool with extensive decking and an open-air bar and lounge. The space is designed to be comfortable for both large and small gatherings, and capitalize on spectacular views. To accommodate the client’s requirement for environmental sustainability, the proposed building materials include kilned thermal wood and natural tile.

Credits

Design and Architecture: 

Douglas Pierson, (as partner with (fer) studio), David Turner

Design Collaborators and FF&E:  Studio Collective

Architecture, Interior Design |Mixed-Use | New Construction

Louisville, Kentucky

Conceptual Design

Live/Work Retail Expansion at The Green Building

Adjacent to the multi-award-winning “Green Building” that pod a+d completed in 2009 a proposed expansion will be comprised of a mixed-use Live/Work retail building. The project will fill in the current parking lot, connect back to The Green Building, and stimulate outdoor activity within the negative space between the two buildings. The recessed ground-floor space will produce more space for storefront areas and more activity facing Market Street. An exoskeletal-style structural frame will provide large areas of uninterrupted interior space and create both pattern and transparency on the exterior envelope.

Renovation and Interior Design | Hotel / Hospitality

Hollywood, CA 

Date Completed: Renovation Phases 2007 - 2014

Project Description

This project required a large collaborative design team working in lock step. The goal: to restore the hip, upscale image that this boutique Hollywood hotel exuded when it was built 93 years ago. To that end, the team renovated the entire exterior and all outdoor areas (the Tropicana Pool & Cafe and rooftop event space), and reinstated a modern, chic atmosphere throughout the interior, including: the restaurants, bar, a games parlor with vintage bowling lanes, and the 4500-square-foot Blossom Ballroom, the elegant venue for the very first Academy Awards in 1929. Functional efficiency and health and sanitation upgrades were also priorities. The project was completed in phases over seven years.

Credits

Architecture: Douglas Pierson, (as Partner with (fer) studio, LLP)

Daniel Cisneros, project architect

Interior Design for rooms: Yabu Pushelberg, Toronto

Interior Design for ‘Public’ Bar and Restaurant and ‘Spare Room’: Studio Collective

Images: Hollywood Roosevelt Hotel

Master plan and Architecture | Residential – Multi-Family

San Marcos, California

Conceptual Plan and Design

Project Description

The first consideration for any architectural project is its relationship to its context. To reinforce a sense of place, a new multi-family housing development like the one proposed in San Marcos should be sited and configured to provide an appropriate response to the surrounding context, the relationship to vehicular and pedestrian pathways, and the existing topography and trees. The client was a housing developer who wanted a neighborhood massing plan for a large complex of mixed-income units. He also wanted the units themselves to maximize floor-area ratio efficiency. Our response suggests a modern, multi-level design format for each unit, with particular attention paid to how they address the street and each other within a simple and efficient massing plan.

Credits

Design and Architecture:

Douglas Pierson, (as Partner with (fer) studio, LLP)

Architecture and Interior Design | Exhibit/Gallery

Coronado Island, California

Completed:  2006 

Project Description

The design team determined that a series of custom-designed, natural wood and glass wall-mounted display boxes above a series of natural wood and glass display cases would reinforce the permanent exhibit’s narrative. The custom cabinetry also provides much-needed visual and textural depth around a collection of mostly two-dimensional art. Display units similar to the wall-mounted structures swivel on metal poles. Other built-in casework offers a modern interpretation of an old card catalogue case. Enlarged graphics and photography complete the exhibition’s composition.

Credits

Design and Architecture: Youn Choi and Douglas Pierson, pod design studios

Client Representative and Curatorial Services: Think Jacobson & Roth

Photography: Youn Choi

Architecture and Masterplan | Commercial/Transit Development | Adaptive Re-use

Solana Beach, San Diego, California

Conceptual Design - Approved

Design Concept:

The problem: Transit District authorities had to accommodate projected growth in transit ridership. Yet the Solana Beach community insisted upon maintaining the character and scale of their environmentally sensitive beach town.

The solution: Cedros Market, a transit-oriented and environmentally sensitive development.

The innovation: Orienting the new development so that it “fronts” two bordering corridors accomplished several things: It completes Highway 101’s “east streetscape” and extends the South Cedros pedestrian/commercial zone. It connects existing and proposed commercial zones, thereby expanding the pedestrian zone. This allows available public parking to serve a larger contiguous downtown commercial area. To reinforce this connection and honor the residents’ concerns, the project re-purposes existing industrial buildings and beach cottages surrounding Cedros Market.

Credits

Design and Architecture:

Douglas Pierson, Christopher Mercier as Design Principal at (fer) studio, LLP

Elmer Barco, Richard Solis, Linda Fu, Elmer Barco

Associate Architect: SAND - Scott Natvig, Torgen Johnson

Architecture | Exhibition/Gallery Design

University of East Anglia, Norwich, England

Completed: 1994

Project description

Designed by renowned British architect Norman Foster, the Sainsbury Centre is a single, light-filled space where art collections, educational facilities, and related activities converge. pod a+d principal Doug Pierson was asked to develop kit-of-parts assemblies for a light-weight, translucent exhibition design that could be hung from the exposed 3D roof truss. He used the building’s steel and glass detailing as the backdrop for an easy-to-assemble wood and muslin cloth panel that became a minimal stage set for all sorts of touring exhibitions. He back-lit the panel to create a soft, warm glow that illuminates the artwork and suggests an intimate enclosure within the building’s large, continuous volume of space.

Exhibit/Gallery Design | Experiential Graphics | Art

Inglewood, California

Completed: 2014

Architect of Record: Christopher Mercier and Douglas Pierson, (fer) studio 

Sculpture Artist/Designer: Youn Choi

Project Description

As an artist as well as a designer, pod a+d’s Youn Choi was asked to create a temporary and interactive public art project for the Inglewood public library. When she learned that the library had decommissioned 10,000 old, redundant, and damaged books, an idea came to her. So on a “floor” made of old book jackets, she shaped a 10x12x15-foot form out of wire fencing and stabilized it with ordinary rebar. Into this wire skeleton she wove pages from the decommissioned books that library patrons of all ages helped fold to fit the fencing’s openings.

Building the form then recycling the discarded books into elements of a temporary work of art took Choi, her design team, and library visitors five months to complete. Then they named it “book • mark.”

Architecture and Master Planning | Adaptive Re-use | Mixed Use

Conceptual Design: Four Options Louisville, Kentucky

Project Description

Adjacent to the University of Louisville, the project will transform a six-acre urban site that includes abandoned Reynolds Aluminum plant buildings into a mixed-use Live/Work work community. The cavernous, structural masonry buildings will be repurposed to express the evolution of the area from the Industrial Age in the early 1800s to today's Digital Age.

Architecture, Interior Design | Restaurant/Bar | Adaptive Re-Use

Burbank, California

Experiential/Wayfinding Graphic Design

San Francisco, California

Completed:  2015

Project Description

The challenge pod a+d’s principle designer Youn Choi faced was to create a clear, contemporary, and inviting concept that would (1) reinforce the building’s status as the largest museum in the U.S. devoted exclusively to the Asian arts, (2) complement its treasured contents (one of the most comprehensive Asian art collections in the world), and (3) respect the historic integrity of the former City Library, a Beaux Arts structure built in 1917. She met all challenges by designing several options:

1. A “veil” over the entire building that could be lifted during the grand opening.

2. Traditional Asian elements rendered as lofty, attention-grabbing signage, such as foo dog sculpture and paper lanterns

3. Freestanding and wall-mounted site-identity banners

4. Colorful frames and pavement treatments at all entrances

5. Tall, slender signs and wall treatments to identify the café and gift store

6. Papier mache umbrellas

Credits

Experiential/Wayfinding Graphic Design Concepts:

Youn Choi as Design Director with Selbert Perkins Design collaborative, 2000 - 2013

Concept Renderings:  Youn Choi

Experiential Graphics and Wayfinding | Urban Design

West Hollywood, California

Completed:  2008

Project Description

In the midst of all the glitz and glamour that infuse the rest of the legendary “Sunset Strip” in West Hollywood, a certain complex of buildings with restaurants, bars, and chic shops, remained somehow lackluster and largely ignored. To change the public’s perception of and experience with her client’s property, Youn Choi introduced a hierarchy of eye-catching elements and clever lighting. First, she simplified the name to “The Sunset.” Then she developed a color palette inspired by an actual California sunset that she introduced in the logo. She applied this palette prominently and consistently throughout the complex as both wayfinding clues and key aspects of the property’s new identity. To this, she added tall, slim columns of colorful lights that illuminate and enliven every corner and inner walkway. The result is an exciting ambience worthy of the property’s location that appeals to pedestrians, catches the eyes of motorists, and delights the denizens of nearby Hollywood Hills.

Credits

Experiential and Wayfinding Graphic Concept through Construction

Youn Choi as Design Director with Selbert Perkins Design collaborative, 2000 - 2013

Architect:  Nadel Architects

Renderings:  Youn Choi

Experiential Graphics and Wayfinding | Urban Design

Yongsan International Business District, Seoul, Korea

Project Description

Yongsan International Business District (YIBD) is a $28 billion "Dream Hub" on 56-acres in Seoul, South Korea. It would be a modern business hub, symbolizing a 21st century city by integrating international business, living, entertainment, and retail in contemporary districts around the existing Dragon Valley train station.

pod a+d partner/principal designer Youn Choi developed elemental sub-set imagery for gateways, environmental graphics, and signage within the YIBC's retail district. She also updated the "Dragon" visuals into abstract patterns suggesting "dragon scales." This created a richer and more urban architectural texture and identity than reliance on traditional dragon imagery. By combining the elements of wayfinding systems with textural architectural components, Youn created multi-layered environmental design components suitable for a large, ultra-modern urban project.

Credits

Experiential and Wayfinding Graphic Concept and Design 

Youn Choi as Design Director with Selbert Perkins Design collaborative and 5+design, 2000 - 2013

Concept Design Drawing : Youn Choi

Experiential and Wayfinding Graphic Design | Urban Planning

Metro Silver Line station, Gardena, California

Completed: 2014

Project Description

When experiential graphics designer Youn Choi (now partner and principal at pod a+d) began the process of rebranding the then-new Metro station in Harbor Gateway via an enhanced wayfinding system, she knew the huge challenge she faced: The system had to help move very large crowds of people through the Gateway quickly and efficiently and in an organized manner. To do that, travelers must be able to see, quickly comprehend, and follow the system’s graphics and signage from a distance and in the midst of a teeming crowd. She met the challenge with a graphical language of simple, familiar symbols: arrows and dash lines. To some extent, she expanded on the transit center’s original graphic branding (the white “M” logo, for example). But Choi’s application, including the color scheme, is much larger and much bolder.

Today, Harbor Gateway Transit Center is the branding and wayfinding flagship for current and future stations throughout the Metro Silver Line.

 Credits

Experiential/Wayfinding Graphic Design: 

Youn Choi as Design Director with Selbert Perkins Design collaborative, 2000 - 2013

Concept Design and Drawings: Youn Choi

Experiential Graphics and Wayfinding | Masterplan

Redding, California

Conceptual Design

Project Description

The conceptual plan for a scenic swath of Bridge Bay draws upon the property’s natural textures and tones and the need for a user-friendly wayfinding system, especially at the multi-dock Marina. Structural elements will be built with simple materials, such as wood and metal. Color palettes of blues, greens, and clay will be used for site identity and wayfinding signage to complement the natural setting. Together, the structures and signage will (1) define the owner’s property, (2) orient visitors and users to their physical locations within the park, (3) guide visitors and users through the park to other defined places, and (4) help boat owners locate their specific docks and slips.

Credits

Experiential Graphics and Wayfinding: Youn Choi, pod architecture + design

Experiential Graphics and Wayfinding | Urban Design

Residential community in Dubai, United Arab Emirates

Project Description

Coming soon

Credits

Experiential and Wayfinding Graphic Design - City Gateway Design

Youn Choi as Design Director with Selbert Perkins Design collaborative and Jerde Partnership, 2000 - 2013

Concept Design Sketches and Model: Youn Choi Development and construction coordination by others

Experiential Graphics and Wayfinding | Urban Design

Salt Lake City, Utah

Project Description

City Creek Center is an upscale mixed-use, open-air development in the heart of downtown Salt Lake City owned by a real estate developer and the Mormon Church. Intended to launch the sustainable revitalization of the downtown district, the Center opened with much fanfare in 2012.

As Design Director for Selbert Perkins at that time, pod a+d partner/principal designer Youn Choi was usually deeply involved in a project from the initial concept, including City Creek Center. In her quest for a well-organized, appropriate, and exciting experiential graphics concept to enhance the Center’s architectural design and use plan, Youn worked with architects, landscape architects, retail consultants, and local history experts. And after many site analyses, she and the team of consultants discovered City Creek, an historical waterway that once ran through the property before a century of development obscured it.

Youn helped develop a comprehensive, far-reaching vision for telling the story of City Creek with the public, which included resurrecting the actual creek. Her environmental design concept organized gateways, entry points, pedestrian paths, and parking then tied all of the elements together in a visual narrative that imparts the history of the site. That narrative includes a system of recognizable landmarks and monuments integrated with signage.

Credits

Experiential and Wayfinding Graphic Concept through Construction

Youn Choi as Design Director with Selbert Perkins Design collaborative and ZGF Architects, Callison, Hobbs + Black Architects, 2000 - 2013

Experiential Graphics | Gate Way | Urban Design

Lusail City, Al Daayen municipality, Qatar

Concept Design

Project Description

Lusail City, Qatar’s extraordinary, $45 billion planned metropolis, is located on the coast in the northern part of the Al Daayen municipality. The form is inspired by the sail of a traditional "dhow" boat (a one- or two-masted Arab sailing vessel) and the interplay of light and shadow characteristic of a “fanar” (Arabic for lantern). Youn Choi explored the sail concept and sand dunes for Lusail's Environmental Urban Design Master Plan, translating it into a sweeping architectural gesture at the main gateway. She remained true to that inspiration for a spectrum of graphics and other expressive elements.

Credits

Youn Choi as Design Director with Selbert Perkins Design collaborative, 2000 - 2013

Concept Design and Sketches: Youn Choi Development and construction coordination by others

Experiential Graphics and Wayfinding | Urban Design

Downtown Los Angeles, California

Project Description

Coming Soon

Credits

Experiential and Wayfinding Graphic Concept through Construction

Youn Choi as Design Director with Selbert Perkins Design collaborative, 2000 - 2013

Concept Design and Renderings: Youn Choi

Experiential Graphics and Wayfinding | Urban Design

Hangzhou, China

Project Description

Coming soon

Credits

Experiential and Wayfinding Graphic Concept and Design

Youn Choi as Design Director with Selbert Perkins Design collaborative and Jerde Partnership, 2000 - 2013

Concept Design and Drawing: Youn Choi

Rabbit Hole Distilling Campus

rabbitholedistillery.com

Pod a+d was the MCN Grand Award Winner in 2018 and received a 2019 AIA Kentucky Award for Rabbit Hole Distillery.

ARCHELLO, September 19, 2021: Global Design Platform: “Rabbit Hole Distillery”

World Architects Magazine, March 15, 2021: US Building of the Week: Rabbit Hole Distillery”

METAL SALES brochure, September 23, 2020: “Building Designs for the Spirits Industry – Creating Lasting Impressions with Metal”

Architect Magazine, October 23, 2018: “The extensive use of metal wall panels lended itself to the modern design both outside and inside”

Metal Construction News, Nov. 2018:  “Dynamic Distillery – “The Rabbit Hole Distillery Takes The Grand Award”

Louisville Business First, Aug. 3, 2018: “Rabbit Hole Distillery Opens for Public Tours”

Leo Weekly, May 7, 2018: “Rabbit Hole, Nulu’s newest distillery, is like Willy Wonka’s factory for the 21-plus crowd”

Wine Enthusiast, April 6, 2018: “Meet the Psychoanalyst-Turned-Distiller Behind Rabbit Hole Bourbon”

Nightclub & Bar, Jan. 9, 2018: “Falling down the Rabbit Hole to modernize bourbon”

Insider Louisville, Dec. 5, 2017: “Rabbit Hole: A sneak peek at the Nulu distillery’s progress” 

Sixty Beverly Hills Hotel Press

sixtyhotels.com 

The New York Times - 03/30/08

Los Angeles Times - 03/02/08

Los Angeles Times - 01/31/08

Vanity Fair - 11/06/07

Los Angeles Times - 07/19/07

Guardian UK Project: Thompson Beverly Hills Hotel - 10/03/09

Causal Living Magazine - 05/01/09

944 Magazine - 03/18/08

Connie and Ted's Restaurant Press

connieandteds.com

Publisher: Los Angeles Times | Food  (Title: “Johnathan Gold Restaurant Review: Connie & Ted’s in West Hollywood” - 08/22/13)

Publisher: Los Angeles Times (Title: “Construction to Start Soon on Connie & Ted’s” Daily Dish - 05/03/12)

Publisher: LA Weekly  (Title: “10 Best Seafood Restaurants in Los Angeles” - 03/29/13)

Publisher: LA Weekly  (Title: “Best of LA: 10 Best Seafood Restaurants in Los Angeles” - 03/29/12)

 Publisher: Departures  (Title: “Where to Eat and Drink In The New Year” - 01/04/13)

Publisher: Form Magazine  (Title: “Bringing a Dash of New England to West Hollywood” - 09/25/13)

Publisher: Food & Wine (Blog) (Title: “2013 Restaurant Preview: Biggest Trends, Openings and Recipes” - 01/01/13)

Publisher: Curbed LA  (Title: “WEHO’s Futuristic Seafood Shack, Rao’s Finds Hollywood Location” - 02/21/13)

Publisher: WEHOville  (Title: “Connie and Ted’s: Should You Believe the Hype?” - 06/24/13)

Publisher: Urban Daddy (Title: “Better off Ted’s – Now in WeHo: Michael Cimarusti’s Seafood” - 05//30/13)

Publisher: Maine Squeeze  (Title: “Lobster Time at Connie and Ted’s” - 07/01/13)

Publisher: Blackbook  (Title: “Next Week’s L.A. Happenings: Connie & Ted’, Robert Zemeckis, & Spago’s New Bar Menu” - 06/14/2013)

Publisher: Frontiers LA  (Title: “Buy Land! They’re Not Making It Anymore” - 9/11/12)

Publisher: Zagat  (Title: “First Look: Connie and Ted’s Swims Into West Hollywood” - 06/11/13)

Publisher: Visit West Hollywood (Title: “Connie and Ted’s Opens with a Big Splash” - 06/11/13)

Publisher: LA Mag (Title: “Day One; Michael Cimarusti’s Connie & Ted’s” - 6/05/2013)

Publisher: WEHOville  (Title: “Check Out the Crazy Canopy at Connie & Ted’s” - 02/21/13)

Publisher: Easter LA  (Title: “Silver Spoon Gonzo, Connie & Ted’s Finally Underway” - 06/11/12)

Publisher: Easter LA  (Title: “LA’s 12 Most Anticipated Restaurant Openings in 2012” - 05/04/12)

Publisher: Eater LA  (Title: “Connie & Ted’s: A Casual Seafood Spot in Weho” - 03/02/12)

Publisher: Eater LA  (Title: Michael Cimarusti & Craig Nickoloff Buy WeHo’s Silver SpoonProject: Connie & Ted’s - 09/12/11)

Publisher: Chow (Title: “Early Report: Connie and Ted’s Hits West Hollywood” - 06/11/13) 

The Green Building Mixed-Use Press 

thegreenbuilding.net

Publisher: The Courier Journal (Title: “Portland Revitalization Effort Could Pump Over $25M into Louisville Neighborhood” - 05/06/13)

Publisher: The New York Times (Blog)  (Title: “Does Louisville Need More Highways?” - 09/26/2012)

Publisher: Buildings Magazine  (Title: “The Cost of Green Buildings” - 04/01/12)

Publisher: WFPL News  (Title: “NuLu Chosen for Neighborhood Sustainability Consultation” - 12/25/11)

Publisher: Insider Louisville  (Title: “ABC News Travel Now segment features Louisville’s Nulu Revival” - 12/24/11)

Publisher: ABC News Travel Now  (Title: Travel to the City of Possibility - 12/20/11)

Publisher: Biz Journal, Business First  (Title: “The Green Building Receives Award for Environmental Excellence from State” - 10/14/11)

Publisher: WFPL News  (Title: Green Building Adapts to Various Structures, Scales in Kentucky Architecture - 09/20/11)

Publisher: WDRB (Title: Local Building Wins Environmental Award -  09/03/11)

Publisher: Insider Louisville  (Title: “Gill Holland and Augusta Holland to mark Green Building’s Platinum LEEDs Certification - 8/23/11)

Publisher: ArchDaily (Title: The Green Building to Host U.S. Green Building Council LEED Platinum Plaque Ceremony - 08/29/11)

Publisher: The Lane Report  (Title: Louisville’s Green Entrepreneur - 07/18/11)

Publisher: The New York Times  (Title: In Louisville, New Life Fills Old Facades - 07/10/11)

Publisher: ArchDaily (Title: The Green Building Certified LEED Platinum - 03/09/11)

Publisher: Architect’s Newspaper (Title: The Green Building’s Platinum Lining - 12/20/10)

Publisher: Green Building and Design magazine  (Title: An Apt Moniker - 06/07/11)

Publisher: FancyCribs (Title: The Green Building by Doug Pierson - 03/30/11)

Publisher: Kentucky Monthly magazine (Title: The Green Building, Doug Pierson - 03/01/11)

Publisher: MSN (Title: 10 Neighborhoods that Changed Their Identity - 04/20/11)

Publisher: Architizer (Title: Editor’s Pick: Lemon into LEED Lemonade - 04/20/11)

Publisher: United States Post Office Press Release

Title: Postal Service set to release Go Green stamps: Special cancellation honors The Green Building - 04/13/11

Publisher: Huntsville Times  (Title: LEED Platinum Retrofit Serves as Example for Green Energy Focus - 07/14/11)

Publisher: Mother News Network (Title: Louisville, Kentucky: More than Hoses, Baseball and Fried Chicken - 01/06/11)

Publisher: Inhabitat (Title: The Green Building: Cultural Center Rejuvenates a Neighborhood - 12/22/10)

Publisher: Architects & Artisans (Title: LEED Platinum in Louisville: A First - 12/16/10)

Publisher: ArchitectureWeek (Title: Architecture People and Places - 12/15/10)

Publisher: TreeHugger

Title: The Green Building in Louisville Really Is Green, Now LEED Platinum - 12/14/10

Publisher: Courier Journal (Title: The Green Building Gets Certification - 12/07/10)

Publisher: Urban Land Institute (Title: Transformative Use - 12/01/10)

Publisher: Insider Louisville (Title: Green Building Makes Book of Best Re-Used Buildings Around the World - 11/25/10)

Publisher: GreenSource magazine (Title: Case Study: The Green Building - 10/01/10)

Publisher: Brownfield Renewal (Title: Ground Breakers - 10/01/10)

Publisher: Best Practices in Construction Law (Title: The Green Building in Louisville Is a Lesson in Green Building - 09/30/10)

Publisher: Sophisticated Living magazine (Title Dreamscape: Dining at 732 Social - 06/01/10)

Publisher: Courier Journal (Title Heart-of-NuLu Blossoming in Wayside’s Wake: Businesses Flock to Urban District - 04/05/10)

Publisher: STORY (Blog)  (Title: “Winter 2012 Preview: Our Green Index” - 12/19/2012)

Publisher: WHAS11 (Title: “Portland Neighborhood: The Next Big Housing, Retail District?” - 05/09/13) 

 AdaptiveReuse.info - 02/18/10

Architectural Record - 02/10/10

Courier Journal - 12/03/09

Broken Sidewalk - 08/03/09

ED+C Magazine - 07/01/09

ED+C Magazine - 05/15/09

Kentucky Monthly Magazine - 04/18/09

JetsonGreen - 03/15/09

WHAS11 News - 11/24/08

Courier Journal - 10/15/08

Broken Sidewalk - 09/16/08

The New York Times - 09/14/08

LEO Weekly - 07/30/08

The Courier Journal - 03/15/08

The Courier Journal - 12/18/07

The Courier Journal - 12/29/06

Venice House Press

Publisher:  The Argonaut (Title: “Designing Up” Venice as architectural laboratory - 04/24/14)

Publisher:  The New York Times (Title: Venice Garden & Home Tour - 04/24/14)

Publisher:  Cooking Light (Title: Small Space Big Ideas -09/14)

Publisher: California Home + Design Magazine  (Title: “One If By Land” - 08/13/13 - Fall 2013)

AIA Los Angeles Home Tour - 04/01/12

Marmont Residence Press

Publisher: Contemporist (Title: West Hollywood Residence by Doug Pierson - 09/14/10)

Publisher: Los Angeles Times (Title: In West Hollywood, a Hillside Home with an Asian Vibe - 09/13/10)

Publisher: World Interior Design (Title: “West Hollywood Residence” - 06/01/12)

Publisher: Ocean Drive Magazine (Title: “Asia in Hollywood” - 04/12/12)

Publisher: Chic Tip (Title: Inspiration: 10 Gorgeous Designs for Your Fireplace Wall - 03/24/11)

Publisher: Architects & Artisans (Title: A Balinese Home in West Hollywood - 09/20/10)

BOURBON HOTEL Press

Publisher: The Courier (Title: Portland Ave Shotgun House - 11/05/14)

Publisher: Architects Newspaper (Title: Portland Project - 06/08/14)

Inglewood Living City Master Planning Press

Publisher: Los Angeles Times (Title: “Inglewood is Seen with Hopeful Eyes” - 11/26/11)

Publisher: Los Angeles Times (Title: “Inglewood Open Studios: Artists Drawn to Evolving Community” - 11/04/11)

Publisher: ArchDaily (Title: (fer) studio’s Inglewood Plan - 03/29/11)

Publisher: ArchDaily (Title: Hooray for Inglewood! - 03/24/11)

Publisher: Architect’s Newspaper (Title: Visionary Update in Inglewood - 03/25/11)

Publisher: The Architect’s Newspaper (Title: LA Main Street’s Almost Alright - 10/26/10)

Angeleno magazine (Project: (fer) profile & Inglewood rezoning - 03/03/10)

Publisher: The Morningside Park Chronicle (Title: “A (fer)tile Development Should Have Grown Somewhere in Inglewood” - 05/06/13)

Publisher: Curbed LA (Title: “Making Inglewood Rail-Ready with Windmills, Sidewalk Streams” - 11/28/11)

Publisher: Los Angeles WAVE (Title: Virtual Reality Shows Off Inglewood’s Futuristic Rail Station - 08/16/13)

Publisher: TreeHugger (Title: Ex-Gehry Architects Devise Eco-Powered Vision for Inglewood, CA - 03/31/11)

Publisher: Inhabitat (Title: (fer) Studio Unveils a Green Vision for Downtown Inglewood, California - 03/31/11)

Publisher: Fast Company (Title: Ex Gehry Architects Devise Eco-Powered Vision for Inglewood - 03/30/11)

Publisher: Fast Company (Title: Ex Gehry Architects Devise Eco-Powered Vision for Inglewood - 03/30/11)

SciArc New: Project: (fer) profile & Inglewood rezoning - 04/05/10)

St. Francis School Athletic Facility Press

Publisher: WAVE 3 – NBC (East Northeast Louisville) (Title:” Demolition Begins on St. Francis School” - 05/21/13)

Publisher: Courier Journal - 03/04/09

Education Design Network - 02/17/09

Publisher: Courier Journal - 02/15/09

Publisher: Business First - 11/21/08